I'm honored to have been selected to be part of the We.Blog editorial team at Natural Products Expo West 2014! Along with 11 other content creators in the natural lifestyle industry, I'll be reporting on my all-time favorite event. Expo West is the world’s largest trade show and convention focused on the health and natural products industry, with more than 60,000 attendees and over 2,500 exhibitors across natural and specialty foods, organic, supplements, health and beauty, natural living and pet items.
Since this event is impossible to cover alone (I've tried and failed, 4 years in a row!), the organizers decided to launch the We.Blog Editorial Board as a pilot program. Here's what we'll be doing:
- Write a preview blog post for newhope360.com answering: "What do you most want to see at or gain from Natural Products Expo West and why?"
- Attend an Expo West event or education session and write one blog post about it for newhope360/Natural Foods Merchandiser.
- Select, photograph and write about three product picks to be included in a We.Blog editorial picks roundup.
- Post-show, answer a short statement for post blogs/print/promo: What was the best thing about Expo West 2014?
- Attend a meet-and-greet in the Press Room on Saturday during the show.
Check out my remarkable team members:
Stay tuned for the posts!